Fred Castonguay - Fix Your Roofing Sales Funnel

In this episode of Roofing Road Trips®, Karen Edwards sits down with Fred Castonguay of Reworked.ai to explore what a sales funnel really looks like for roofing contractors and where valuable opportunities are often lost. They discuss the challenges of connecting marketing activity to homeowner action and how technology can help contractors guide prospects from initial outreach to a more informed buying decision. Fred Castonguay also shares how personalized roof information, pricing insights and convenient next steps can create a smoother experience for homeowners.

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