Western Colloid Fluid Applied Roofing and Coating Systems
There is no 'right' way to market
CCS Influencer Greg Hlavaty says new marketing avenues are great but so are the old. As a manufacturer we may have a different approach to marketing than a contractor. But everyone is piling on to electronic marketing. Social media, direct email campaigns, inline adds in online news outlets, we could go ...
Hal Leland re-elected to the CRRC Board for a third term
A Western Colloid General Manager elected to a third term, recognized for years of excellence. Western Colloid announced that General Manager Hal Leland was reelected to the board of directors for the Cool Roof Rating Council (CRRC) at their annual Summer Meeting, June 5, 2024. Leland has been a member of ...
Beat the heat at one of Texas’s premier roofing events
By Dani Sheehan. Discover the latest trends and innovations in roofing at NTRCA’s Not So Mini Trade Show. The North Texas Roofing Contractors Association (NTRCA) is gearing up for its highly anticipated annual event, the Not So Mini Trade Show, on August 8, 2024, at the Hilton DFW Lakes in ...
Free on-site training from Western Colloid!
Tune in @ June 20th from 8 am - 5 pm CST Experience on-site training at our Alvarado, Texas manufacturing plant. This is an overview of the company products and programs with some live product demonstrations and “How It’s Made” plant tour. From job-site best practices, installation techniques, to specifications, they ...
Staying Cool in Las Vegas with the CRRC
By Lauren White. The CRRC Annual Summer Meeting updated, educated and inspired from the ground up. With a view of Las Vegas on the 51st floor of the Palms Casino and Resort, the Cool Roof Rating Council (CRRC) Annual Summer Meeting kicked off on the morning of June 5, 2024! ...
The hot trend of cool roofing
By Western Colloid. Here’s why upgrading a building for energy efficiency is a must for building owners. Editor’s note: Share the following information on energy efficiency in roofing with your building owner customers. How can upgrading a roof for energy efficiency make a difference? When a building has a cool ...
The hot trend of cool roofing
By Western Colloid. Here’s why upgrading a building for energy efficiency is a must for building owners. How can upgrading a roof for energy efficiency make a difference? When a building has a cool reflective roof, it can be beneficial to the overall sustainability of the structure. Cool roofs increase ...
Be ready to get the job done right the first time!
CCS Influencer Greg Hlavety says to come to every job site with all the equipment, clothing, tools and instructions needed to get a quality job done. First establish which specific liquid system is being used. Then contact the manufacturer of the products being used. Ask for all pertinent information that will ...
Tackling the labor shortage with quality roofing products
By Evelyn Witterholt. We spoke with Greg Hlavaty from Western Colloid about how their new 298 X Asphalt Emulsion helps contractors save time on roofing projects. Since 1972, Western Colloid has been a mainstay in the commercial roofing industry. Their coatings and fluid applied systems are both highly durable and ...
Finding a voice in the industry
CCS Influencer Greg Hlavaty says you should joining a local RCA for the network and community you will build there. It is important to be involved in your community, whether it is local, state or beyond. You will find that the payback is greater than the effort it takes to do ...
