Products & Services
GAF addresses growing demand for resistant roofing solutions as severe weather impacts contractors and homeowners nationwide
With severe weather events, including hail, increasing in frequency and intensity across many regions of the U.S., contractors and homeowners are facing new challenges in protecting homes. GAF, North America’s leading roofing and waterproofing manufacturer, has developed a comprehensive portfolio of products tested in accordance with UL 2218 Class ...
Reimagined roof repair packaging
By Dani Sheehan. Sometimes the most meaningful product innovations come in the smallest design changes. Innovation isn’t always about creating an entirely new product. Sometimes it’s about rethinking how existing products perform on the job. During a live demonstration at the International Roofing Expo (IRE) 2026, KARNAK highlighted not only ...
Dataforma expands contractor workflows with integrated sales tools
By Jesse Sanchez. New platform updates bring sales, service and project management into a single system for contractors. At the International Roofing Expo (IRE) 2026 in Las Vegas, software provider Dataforma is demonstrating how contractors can simplify operations by consolidating core business functions into a single platform. As roofing companies ...
Thick requirements, thin solutions
By Jenny Yu. Evolving energy codes drive roofing professionals to rethink how they meet performance demands. As energy efficiency requirements continue to tighten across the United States, roofing contractors are facing a new set of challenges, from increased insulation demands to fewer code exceptions. Wes Sherrer of Versico Roofing ...
Duro-Last introduces industry-first PVC/TPO Tie-In, delivering a purpose-built solution for membrane transitions
This innovation provides contractors with a faster, more consistent approach to completing critical tie-in conditions. Duro-Last, a member of the Amrize family of brands and a leading manufacturer of custom-fabricated single-ply roofing systems, announced today the launch of its PVC/TPO Tie-In Strip, an innovation designed to solve one of the industry’s ...
Reworked.ai's Roofing Direct Mail just stopped going in the trash
Reworked.ai launches Direct Mail Sequence: aerially-targeted, two touch roof-specific mail at $2.71 a home, with response rates of 3–5+%. Reworked.ai today launched Direct Mail Sequence, a fully integrated direct mail product that sends personalized physical mail only to homeowners whose roofs have been independently flagged as needing attention. Where conventional roofing ...
MRA welcomes new alliance members
By Metal Roofing Alliance. The Metal Roofing Alliance kicked off Q1 of 2026 with a well-rounded list of new members. As the residential roofing market continues to grow and see consistent success, many roofing brands are branching out to find new ways of connecting with their market. This has led ...
Building a business around maintenance
By Dani Sheehan. KARNAK is helping move roof maintenance from a reactive service to a strategic growth driver for contractors. Across the industry, maintenance is creating new entry points into commercial roofing, strengthening relationships with building owners and helping contractors build more resilient, diversified businesses. This shift is being driven ...
Celebrating 75 years by looking forward
By Jenny Yu. With new plants, colors and sustainability programs, IKO Industries is laying out the groundwork for its next 75 years. At the 2026 International Roofing Expo (IRE), Karen Edwards of The Coffee Shops™ met with an all-star lineup of IKO Industries leaders to discuss the manufacturer’s newest ...
Why concrete roof tile stands out in modern roofing
By Jesse Sanchez. Concrete roof tiles deliver exceptional durability, energy efficiency and design flexibility for residential and commercial projects. Selecting a roofing material is one of the most consequential decisions in any residential or commercial project, shaping not only appearance but also long-term performance, maintenance requirements and operational costs. Among ...
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